PepsiCo, Mars and ADM join forces to scale regenerative agriculture in Poland

Poland — September 2025. Global food and agribusiness leaders PepsiCo, Mars, and ADM have announced a multi-stakeholder partnership to accelerate the adoption of regenerative agricultural practices across more than 5,400 hectares of farmland in Poland. The collaboration, one of the first of its kind in the region, is designed to support farmers in transitioning to methods that enhance soil health, strengthen food supply resilience, and mitigate climate change impacts.

Scope of the initiative: The project will initially engage 24 farmers across Poland, equipping them with technical expertise, agronomic tools, and financial incentives to integrate regenerative farming principles. Core practices include cover cropping, crop rotation, reduced tillage, improved water management, and optimized use of organic fertilizers. These methods are aimed at boosting long-term productivity while cutting greenhouse gas emissions associated with traditional agriculture.

Industry leadership: Each partner brings a distinct strength to the collaboration:

• PepsiCo contributes its sustainable agriculture program, which already works with over 60,000 farmers worldwide, focusing on responsible sourcing and regenerative models.
• Mars adds its commitment to a net-zero value chain by 2050, leveraging experience in supply chain transformation and farmer engagement.
• ADM offers agronomic expertise, infrastructure, and global market access, ensuring that regenerative crops find viable, long-term demand channels.

Goals and expected outcomes:

• Improve soil structure, fertility, and biodiversity through regenerative rotations and cover crops.
• Reduce synthetic fertilizer and pesticide dependency, lowering environmental impacts.
• Enhance water retention and resilience against extreme climate conditions.
• Create a scalable blueprint for regenerative supply chains in Eastern and Central Europe.

Farmer benefits: Participating growers will receive agronomic training, access to tailored regenerative farming protocols, and support in monitoring soil carbon and biodiversity indicators. The companies will also provide financial mechanisms to de-risk the transition, ensuring that farmers are compensated during the adaptation phase.

Broader significance: This partnership reflects a growing trend among multinational food and agriculture companies to embed regenerative agriculture at the core of their sourcing strategies. By working together in Poland, PepsiCo, Mars, and ADM aim to prove that cross-industry alliances can deliver both climate impact and resilient food systems in regions facing increasing climate and market pressures.

Outlook: If successful, the project could expand beyond Poland to other European markets, creating a regional model for regenerative supply chains. The partners have emphasized their commitment to sharing best practices, engaging local stakeholders, and scaling farmer participation over the coming years.

Source: – Sustainabilitymag