Search results for: “REACH”
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New Partnership Unites Bushel Plus SmartPan™ System with John Deere Harvest Settings Automation Technology
BRANDON, MANITOBA (December 2, 2025) – Bushel Plus Ltd., a global leader in harvest optimization solutions, announces a strategic partnership with John Deere, making the Bushel Plus SmartPan™ System available to U.S. and Canadian farmers through John Deere’s North American dealer network. This collaboration brings together Bushel Plus’s proven drop-pan measurement system and John Deere’s…
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Verdesian Nutrient Use Efficiency Technologies Expanded with 2025 Product Launches
Verdesian Nutrient Use Efficiency technologies have reached a new milestone with the launch of three innovative products for the 2025 season: AMPLIO™, FLO-COAT BMZ™, and Phree-uP®. Verdesian Life Sciences continues to lead the industry by providing growers with advanced tools to energize soil microbiomes, enhance micronutrient uptake, and maximize phosphorus availability. Verdesian Life Sciences Marks…
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Hello Nature Unveils New Payoff: “Say hi to a healthier life”
Hello Nature has officially entered a new era with the launch of its bold new payoff: “Say hi to a healthier life.” This strategic repositioning highlights the critical link between agricultural inputs and the health of people and the planet, reinforcing the company’s commitment to the One Health framework. Hello Nature Enters a New Era:…
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Bushel Plus SmartPan™ System Partners with John Deere Harvest Automation
The Bushel Plus SmartPan™ System has joined forces with agricultural giant John Deere to revolutionize harvest efficiency. This strategic partnership makes the proven drop-pan measurement system available through John Deere’s North American dealer network, directly integrating it with advanced automation technology. By combining ground-truth loss data from the SmartPan with John Deere’s Harvest Settings Automation,…
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Harmonizing BioAg Regulations: Accelerating Global Market Access
The Urgency of Regulatory Convergence The BioAg sector stands at a pivotal point. Farmers across the world are under increasing pressure to transition away from synthetic inputs toward sustainable, climate-resilient solutions. Biologicals—biopesticides, biostimulants, biofertilizers—are central to this transition. Yet, their market access is hindered by fragmented, often outdated regulatory systems. The BioAg industry has made…
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Global BioAgTech Pioneering Innovation Runner-Up Award 2025: BTU
Global BioAgTech Pioneering Innovation Runner-Up Award 2025: BTU Liposam Microbial Polysaccharides Driving Agricultural Breakthroughs In modern agriculture, there is a great need for sustainable and efficient solutions to boost plant protection, nutrition and resilience. Conventional chemical adjuvants and adhesives are effective but often pose environmental risks. They can negatively impact soil health and biodiversity. Liposam…
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Ecorobotix Plant-by-Plant™ AI Tech Secures $150M in New Funding
Ecorobotix, based in Yverdon-les-Bains, Switzerland, has raised $150 million across Series C ($45m, 2024) and Series D ($105m, 2025). This funding will accelerate its AI-powered Ecorobotix Plant-by-Plant™ ultra-high-precision spraying. This technology can cut crop-protection use by up to 95% while maintaining efficacy. Backed by new investors Highland Europe, ECBF, and McWin Capital Partners, the company…
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Women in Agriculture: 24th Edition Featuring Mariangela Hungria, Embrapa
Dr. Mariangela Hungria is a Brazilian agronomist and microbiologist with Embrapa Soybean, renowned for her pioneering research in biological nitrogen fixation. For more than forty years, she has worked to reduce agriculture’s dependence on chemical fertilizers by promoting the use of beneficial microorganisms, delivering both economic and environmental benefits. Her research on rhizobia and plant…
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Roger’s Point of View: Regulatory — Necessary Compliance or Hurdle
I hope you had a rejuvenating summer. For many of us, these midyear months provide a rare pause, a moment to slow our pace just enough to catch our breath, spend time with family and friends, and gather the energy to finish the year strong. Now as autumn approaches, the rhythm quickens once again. Projects…