Blanquefort (France), October 6, 2025 – Building on its expertise in termite control, Groupe Berkem is bringing artificial intelligence to pest management professionals with NOVATERM®. This patented connected bait enables remote detection of subterranean termite colonies.
“The NOVATERM® project required significant investment. However, our teams successfully overcame this genuine challenge. At Groupe Berkem, we firmly believe that artificial intelligence can transform everyday life in pest control. Specifically, it allows us to anticipate and better organize interventions while optimizing the use of termiticides,” said Olivier FAHY, Chairman and CEO of Groupe Berkem.
How Groupe Berkem NOVATERM® Works with AI
NOVATERM® stations contain cellulose cartridges with a highly attractive anti-termite solution. They automatically detect termite activity. When the system identifies significant activity in a trap, it sends an alert via the NOVATERM® app. This prompts professionals to intervene and check the station.
Operating without Wi-Fi thanks to a self-sufficient system, each station records data. The system then processes this data using mathematical models. Artificial intelligence enhances the system by analyzing variables like temperature, atmospheric pressure, and location to determine standard behavior. As a result, the system triggers alerts only in cases of true deviation. This ensures targeted interventions and accurate monitoring via the NOVATERM® application.
A Sustainable Solution with Global Ambition
To minimize its environmental footprint, NOVATERM® integrates Groupe Berkem’s patented SYNERKEM® technology. This technology, based on plant extracts, creates a “booster effect.” It reduces the amount of biocidal active substances required while increasing their effectiveness.
The global cost of termite damage is estimated at over €37.6 billion per year. This includes approximately €4.7 billion in the United States alone (Wilson & Forse study, 2024).
“With NOVATERM®, our ambition goes far beyond the French market,” explained Lionel LEGROS, Sales & Marketing Director. “We aim to support professionals in the regions most affected by termite challenges, such as the United States, Southeast Asia, Australia, and Japan. Therefore, this technology has the potential to revolutionize pest control on a global scale.”
About Groupe Berkem
Groupe Berkem is an industrial SME specializing in specialty chemicals since 1964. It employs over 250 people across Europe and operates five production sites. The Group, headquartered in Blanquefort (33), markets products developed by its R&D laboratories. These products serve professional clients across four business areas: Construction & Materials, Hygiene & Protection, Health, Beauty & Nutrition, and Industry. Highly committed to eco-responsibility, the company actively contributes to the ecological transition by integrating plant-based chemistry.
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